What is a Fundraising Letter?
A Fundraising Letter can be used by organizations or individuals to reach out to prospective sponsors to achieve fundraising goals. This letter can be used by nonprofits, sports teams, organizations, or individuals who are interested in raising money for a cause or are looking to fund a particular event like a marathon. A well-written Fundraising Letter can result in an abundance of funds for your organization. This letter is the first step in reaching out to potential sponsors about how they can help your cause.
A Fundraising Letter should communicate whether or not you're asking for a specific donation amount and if there are any incentives you can offer to your prospective sponsor in exchange for their donation. For example, some sponsorships are good opportunities for businesses to gain publicity by donating to your organization.
When to use a Fundraising Letter:
- You are an organization that is looking for sponsorship opportunities.
- You're an individual who is seeking a financial sponsorship.
- You are looking for sponsors to help fund a big event .